Tech

Innovate UK awarded Volta £ 400,000 for a mixed reality platform

Volta, a mixed reality startup company, has received a £ 400,000 grant from government agency Innovate UK for its platform that allows artists to create 3D graphics for sound – responsive projectors and screens.

Volta will use an Innovate UK grant to conduct research and implement “audience interaction features” for its live event software, such as remote user interaction and in-app purchases.

It will also look to hire behavioral scientists who will research the reasons why people go to concerts and the psychological implications of interactive experiences.

Volta deployed its technology last month at Glastonbury music festival. Its co-founder Mitchell told Bayer-Goldman RATN at the time: “We want to make a hugely powerful creative visual tool for a market that is not necessarily visually demanding but recognizes the need for visual components for their brand and performance.”

Founded in 2019, the startup firm has attracted investment from high profile angels, including the likes of Joel Zimmerman (Dead 5) and Post Malone artists’ services company, Electric Feeling Ventures.

Volta plans to raise a further $ 1.5m (£ 1.2m) ahead of a larger Tier A next year, with previous funding of $ 4m (£ 3.2m).

Innovate UK is part of it Research and Innovation in the UKawarded funding to We will walk for its smart cane to help visually impaired people alongside the digital health coach app Holly Health.

Augmented reality boot recently KIT-AR raised £ 1.7m in seed financing for its production technology line.



Innovate UK awarded Volta £ 400,000 for a mixed reality platform

Source link Innovate UK awarded Volta £ 400,000 for a mixed reality platform

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