The food delivery app DoorDash is preparing to launch in Germany, the first US market leader to enter the rapidly congested European delivery app market.
Company shared 15 job listings We aim to fill our management, strategy and recruitment positions in Berlin on Monday. It is not yet clear when it will be released.
The move follows Uber. I told the Financial Times in April Starting with Berlin, Uber Eats, a food service, will be brought to Germany in “a few weeks”.
Earlier this month, the delivery hero who sold its German business to Just Eat Takeout in 2018 Re-enter the country Under that Foodpanda brand. Finland’s Wolt has also recently entered the market.
New players are threatening to disrupt the historic dominance of Just Eat Takeout, which has largely dominated the German market for the past two years.
“Competition strengthens us,” said Jitse Groen, CEO of Just Eat Takeout. Tweet last week Respond to news of the return of Delivery Hero.
DoorDash declined to comment on job listings in Germany and the company’s expansion plans. “We continue to appreciate opportunities for expansion with the aim of further building our international presence,” he said.
DoorDash is expected to launch a wide range of pushes to Europe, including the United Kingdom. FT has Previously reported The company was considering an acquisition target in Europe, but German general manager job listings are looking for someone who can “create a playbook” for a “faster” entry into other markets. ..
It is not clear which employment model DoorDash is trying to use in Germany. In Germany, stricter employment laws do not allow the setting of gig workers for use in the United States.
One of the positions advertised as a policy and government official is looking for someone who is familiar with the “German and EU level political and regulatory environment”.
Last month, Uber told FT that Berlin’s food courier companies would be hired by a fleet management company similar to the Minicab Group, which contracts with Uber and pays for each order. After that, it is up to the fleet manager to decide how to retain and pay the workers.
DoorDash is the largest food delivery app market in the United States, accounting for about 55% of the national market, according to Edison Trends data based on sales in the last week of April. Uber Eats is 31%, but Grubhub Will be owned soon According to Just Eat Takeaway, it is 13% awaiting shareholder approval.
DoorDash is also offering more and more other types of products. Last week, we announced that about 7% of all orders were useful items such as toiletries, flowers and alcohol. In addition to collecting goods from existing stores such as Seven-Eleven, we also operate a network of more than 25 “Dash Mart”, and it is a warehouse where courier companies can collect and deliver products quickly.
Attempting to emulate this model in the German market will compete with two Berlin-based high-speed distribution apps, such as Gorillas and Flink. A similar app, Getir from Istanbul, will soon be available in Berlin.
DoorDash job listing reveals plans to launch in Germany
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